SEO ‘Hollywood Style’
What is SEO (Search Engine Optimisation)?
In short, SEO is making sure that your website is optimised in a way that both people and search engines will look upon favourably.
Think of an internet search as a bit like a popularity contest. The more relevant your content is to the searcher, the longer they will stay on your site and the more likely they are to share it. Search engines love this and will reward your site with higher rank.
How do you become popular?
Have you noticed that when a Hollywood star is promoting a new film, they are literally EVERYWHERE. You can’t turn on a TV show, Radio show, or read a news paper or magazine without seeing them.
Why do they do this?
They do it in order to raise awareness of the film, and make it popular… and of course it works, because people then go and see the film.
Imagine if a similar thing happened with your website and awareness of it was raised all over the internet?
Imagine how popular your website would become.
Well, that’s exactly what we can do for you with our ‘Off Page SEO’.
As well as ‘Off Page SEO’, there is also what’s known as ‘On Page SEO’ where we can optimise the website itself in order to make it search engine friendly.
Off Page SEO
‘Hollywood Style’
On Page SEO
Website Optimisation
Bad SEO is expensive, but if done correctly it will bring in far more sales (and money) than it costs. Think of it as an investment. If you paid £1, and for every £1 you spent you received x2, x3, or more back, would you keep doing it?
No. Many unethical SEO companies will lock you into long expensive contracts because they know their SEO doesn’t work. Once they’ve got you it’s too late. We know our SEO works, so most clients don’t want to leave, but if for any reason you’re not happy with the results you can leave at any time. In short, we don’t do long contracts, unless of course you later chose to have one and then we could do you a better deal.
That’s a difficult one to answer because a lot depends on how much competition there is. However, for a local business we recommend you give it at least three months to see results. Having said that, it’s not uncommon for some clients to see results within a few weeks. For a national business it will take longer because it’s much harder to rank nationally than it is locally.
SEO is not cheap, but then again neither are most forms of advertising. However, if you are a local business selling medium to high costs products or services then you will likely see a good return on SEO investment. We recommend targeting your most profitable products or services first (and/or the ones with low competition) so that you get the best return on investment. Once you’re happy, we can target other products or services later.
If any SEO company says they can ‘guarantee results’, you should run a mile. That’s because search engines such as Google change their algorithm all the time, and how it actually works is a closely guarded secret. What is working one day, might not work the next. It also depends on how your website is configured and if it’s optimised for SEO. Therefore it’s impossible for anyone to guarantee results. Having said that, most clients are happy with the results of our type of SEO and don’t want to leave, even though they are free to do so at any time.
If you would like to talk to us about SEO or any of our other services then please fill in the contact form at the bottom of the page and tell us a little bit about your business and what services you would like to discuss. We can arrange a call with you to talk about your needs and answer any questions you may have… And of course there is no obligation to take any of our services if it’s not right for you. In fact, if it’s not right for you, we’ll tell you. We want happy customers.
